July 28, 2024

How to Connect HubSpot CRM with Make.com for Enterprise Integration

Make.com for Enterprise logo

Integrating HubSpot CRM with Make.com can be a game-changer for your enterprise, boosting productivity and synergizing your workflows. Let's dive into the steps you need to follow to get these systems talking to each other effortlessly.

Step 1: Set Up Your Accounts

First things first, you're gonna need active accounts for both HubSpot and Make.com (formerly Integromat). If you don’t have them, go ahead and sign up. Once that's done, get familiar with the basic layouts of each platform.

Step 2: Gather Your API Keys

To start the integration, you need API keys from both platforms. Here’s how to get them:

  1. HubSpot API Key:
  • Login to your HubSpot account.
  • Go to the settings (usually a gear icon).
  • Navigate to "Integrations" > "API Key".
  • Generate a new key if you don’t have one, and copy it.
  1. Make.com API Key:
  • Login to your Make.com account.
  • Head over to your account settings.
  • Find the API Keys section.
  • Generate and copy your new API key.

Step 3: Create a Scenario in Make.com

Now, let's hop over to Make.com to create what they call a "Scenario":

  1. Click on "Scenarios" in the dashboard.
  2. Hit the "Create a new Scenario" button.
  3. Click the "+" icon to add your first module.
  4. Search for HubSpot and add the necessary module (e.g., "Watch Contacts").

Step 4: Configure HubSpot in Make.com

With HubSpot selected:

  1. Choose the action you want (like "Watch Contacts" to monitor changes in your contact list).
  2. When prompted, input your HubSpot API key.
  3. Customize the module settings according to your needs (e.g., pulling data every 15 minutes).

Step 5: Add the Next Module

Make.com works like a relay race. Now it's time to set up what happens next:

  1. Click the "+" icon next to your first module.
  2. Add another app/module of your choice. This could be sending data to Google Sheets, an email notification, etc.
  3. Connect the dots by setting parameters so this new action triggers when HubSpot actions occur.

Step 6: Test Your Scenario

Don’t rush it. Test your scenario to make sure everything runs smoothly:

  1. Click the "Run Once" button to test.
  2. Verify that the data flows as expected. If you’re watching contacts, check whether new contacts in HubSpot appear in your designated module.

Step 7: Go Live

Once you're satisfied with your test results, it’s showtime! Turn on your scenario by toggling the switch in Make.com. You’re now officially integrated.

Step 8: Monitor and Optimize

Continuous improvement is key. Keep an eye on your scenario’s performance. Check logs for any errors, and refine your modules for even smoother operations.

Final Thoughts

Integrating HubSpot CRM with Make.com is like adding nitro to your business engine. It’s not just about connecting two platforms; it’s about creating synergy that enhances productivity and helps your enterprise move faster. So go ahead, follow these steps, and watch your workflows soar!




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